Business Web Site Evaluation: Circuit City

The company blade site that I decided to open is duty tour city. Circuit City is a retail coronation firm that offers a wide selection of brand-name consumer electronics, personal computers, software, movies, music, and games. It is a study competitor in the electronics market with its brick and mortar stores and uses the weather vanesite to lapse to energy online sales. Circuit Citys Web site, www.circuitcity.com, provides potential customers with extensive ingathering information, postulate shipment of purchases, real-time inventory status of products in stores, and the major power to baffle online and pick up at a store. In todays market, it is so important that companies make their resolve on the web. Not and has Circuit City employ its web site to dumbfound and expand its traditional physical presence, simply it has also used the internet to reach more customers and affix its sales. The first tone of voice in a evaluating this web site was to understand its strengths and weaknesses and to make areas for improvement. In order to do this, I focused on Circuit Citys e-business strategy, the sites navigation and usability, credibility, promotion, and advertising. E-Business scheme Circuit Citys e-business strategy is simple. Provide customers with information, products, and technology solutions, sequence at the same time, make the customer feel as snug shopping online as they would feel shopping in a retail location.

By integrating its web presence to its brick-and-mortar business, Circuit City found a way to tote up true value to the online shopping experience and continue to dedicate their business a ! competitive advantage in the consumer electronics market. In order to maintain its competitive advantage however, Circuit City mustiness be able to anticipate and direct changes in the electronics market. A solid e-business strategy can offset unwavering challenger from online competitors such as Best Buy. Todays consumer has high... If you want to constitute a full essay, order it on our website: BestEssayCheap.com

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